After making six online purchases I came back to write this blog. I’ve just spent more money for the Christmas than I did on Black Friday!
There’s no surprise why people are crazy about online shopping for the Christmas- the weather is cold outside, your Christmas gift list is still on your desk and there are only 3 days left before Christmas! What’re you waiting for?
Now, finding the perfect gift online making it easier for customers to shop in a quicker more streamlined manner, and it allows people to avoid crowds that look like this:
With 95% of Americans observing Christmas and buying gifts, it’s no wonder that holiday shopping accounts for over $3 trillion in revenue every year. As such, the Christmas season is the ideal opportunity to optimize your business and maximize profits.
1. Special deals are the must!
Special deals are great especially during Christmas season.When people are already out shopping, having something extra to draw people into your store will help boost your holiday success. Consider offering last-minute sales to draw shoppers into your store, and offer discounts for their next purchase to help bring them back. Give online deals to your virtual shoppers is also critical to customer satisfaction to have a detailed website that quickly compels the buyer to make a purchase and close the sale. Online shopping provides many alternatives and product choices making completion fierce. The online market is anyone’s game, making it critical for digital marketers to do everything in their power to attract the right consumer.
For the online shoppers, here’s a great video for you to learn how to find great deals:
2. Offer gift set products!
There’s no arguing that gift sets are the savers of men shoppers who are having headache of choosing gifts for their girlfriends! And gift set makes a product a real ” gift”! Almost every cosmetic companies are providing online special gift sets for Christmas.
Here’s the video of showing how Sephora attract customers by providing gift sets:
3. Use your social media!
Remember, always make your marketing campaigns easy to share, either by word of mouth or social media.Social media is all a-twitter with holiday promotions, holiday party selfies and businesses competing for your business and spreading holiday joy! The social media world can become a very noisy place during the holidays, but there are a few ways you can ensure your business can stay ahead of the crowd like using holiday trending hashtags or share trending contents that shows your brand is in-the-know when it comes to what people are talking about.
4. Pre-Christmas delivery guarantee!
There is nothing worse to kill the holiday spirit like the panic of last minute shopping.If customers can’t get their orders before Christmas, everything will be meaningless!
Here’s the video of “Shopping online for Christmas? Here are the deadlines you need to know about!”
5. Run a SEO Audit!
You’re almost done! For the last thing you should remember is to run an SEO audit on your site so you can pick up on any problems that you might not know about yet.
An audit will uncover problems and point out areas you could stand to improve on in the SEO department.
You can check out Search Engine People’s SEO Audit Tool here. Then lay out this info and a calendar side by side so you can plan out when and how you’ll get each of these problem areas fixed next year.
Here’s the video showing us the five things we should really be looking into when formulating our SEO strategy:
At last, here’s the incentive for my visitors: read through these articles to learn about many of the methods for marketing on ” merry christmas card greetings” and “cart and browser abandonment “campaigns you can implement in plenty of time for Christmas.